Incogni Alternatives Compared on Price, Proof and Family Plans
Incogni is the cheapest well-known automated removal service at $95.88 a year, so most people leave it for coverage, evidence or service, not price. DeleteMe adds human privacy experts, Optery Ultimate reaches more sites, and Deindex files each request under a named legal basis with dated proof. Run the scan to see what is listed about you first.
No account needed. Adding a city and state is what lets us tell your record apart from everyone who shares your name.
The short answer
The best Incogni alternative depends on what Incogni is missing for you. DeleteMe ($129 a year) adds human privacy experts, Optery Ultimate ($249) shows screenshots and reaches 635+ sites, Kanary Advanced ($500) handles doxxing, and Deindex ($49 a month or $288 a year) attaches a named legal basis and a dated before-and-after screenshot to every removal.
The honest picture
What Incogni actually is
Pricing
Standard $95.88/yr ($7.99/mo billed yearly) or $15.98 on monthly billing; Unlimited $179.88/yr or $29.98/mo, which adds custom removal requests across 3,000+ further sites; Family $191.88/yr or $31.98/mo for up to 5 people; Family Unlimited $275.88/yr or $45.98/mo; Protect $248.88/yr (Unlimited plus identity theft insurance, US only); Concierge $4,999/yr. Sales tax may apply, and plans carry a 30-day money-back guarantee. Verified October 2026.
Where Incogni is strong
The cheapest credible option, with a catalog of 420+ brokers, monthly billing and a five-person family plan.
Where it falls short
There is no free scan at all, it is a hard paywall from the first click. Incogni's own terms of service state removals are not guaranteed, and the evidence you get per removal is thin.
Compared, honestly
Deindex vs Incogni
Every row below is something you can verify yourself on each provider's own site, including the rows where they are ahead. Where a fact is not published anywhere we could find it, the table says so instead of guessing.
| Feature | Deindex | Incogni |
|---|---|---|
| Free exposure scan before you pay | Yes | No No free scan; hard paywall from the first click. |
| Legal basis cited per request (GDPR Art. 17 / CCPA §1798.105) | Yes | No Terms of service state removals are not guaranteed; no legal basis cited per request. |
| Before/after evidence locker (dated screenshots) | Yes | No Evidence per removal is thin. |
| Monthly billing option | Yes | Yes |
| Family coverage (multiple people, one plan) | Yes | Yes Family plan for 5 people at $191.88/yr. |
| Evidence attached per removal | Yes | No Not standard; see evidence-locker row above. |
| Five-person family plan under $200 | No | Yes Incogni Family is $191.88/yr. Deindex Family is $588/yr for 5 people. |
| Custom removal requests | Partial | Yes Incogni Unlimited covers 3,000+ further sites. Deindex handles custom URLs on Executive. |
Results depend on each site's policy. Some removals are not guaranteed, by Deindex or by any provider in this category. See the full honest scope on our terms page.
Price, side by side
Alternatives to Incogni and what they cost per year
Incogni Standard costs $95.88 a year for one person, or $15.98 a month if you pay monthly. Unlimited, at $179.88, adds custom removal requests to sites outside its broker list. Family covers up to five people for $191.88, which is the lowest household price among the big names.
So a cheaper Incogni alternative barely exists. Optery Core ($39) and EasyOptOuts ($19.99) cost less but cover fewer sites. Everything else on the list below costs more, and the question is what the extra money buys.
| Service and plan | One person per year | Five people per year | Proof per removal |
|---|---|---|---|
| Incogni Standard | $95.88 | $191.88 (Family) | Status in dashboard |
| Incogni Unlimited | $179.88 | $275.88 (Family Unlimited) | Status in dashboard |
| DeleteMe | $129 | $329 for 4 people max | Privacy reports |
| Optery Ultimate | $249 | Member discounts, no flat price | Before and after screenshots |
| Aura Individual | $144 | $384 (Family) | Inside an identity theft suite |
| Kanary Core | $250 | $750 (members 50% off) | Reports, no legal basis |
| Deindex | $288 | $588 (Family) | Legal basis plus dated screenshot |
Published yearly US prices, checked September and October 2026. Prices change, so check each site before you buy.
Match the reason
Which Incogni alternative fits your reason for switching
If you want a person behind the requests, DeleteMe staffs removals with human privacy experts for $129 a year. If you want to see where you were found, Optery shows screenshots on every paid plan and Ultimate reaches 635+ sites. If you are being targeted and the threat reaches social media or AI answers, Kanary Advanced at $500 adds escalation and address confidentiality enrollment.
If the issue is that a status counter is not enough, Deindex is the alternative built for evidence. Each request names the mechanism it went out under (CCPA and CPRA delete, GDPR Article 17, or the broker's own opt-out), each resolved listing gets a dated before-and-after screenshot, and relisted profiles are filed again automatically.
Bundles
Incogni through Surfshark, NordVPN or Coveron
Incogni is also sold inside other subscriptions. Surfshark includes it only in the One+ bundle, and Coveron (formerly NordProtect) includes a personal data removal service in Full Protection. Bundled plans cannot be upgraded inside Incogni and are cancelled through the partner.
If you only bought the bundle for data removal, compare the renewal price of the bundle with Incogni alone at $95.88, or with a removal-only service. The VPN and antivirus are not needed to get your address off people-search sites.
Where Incogni wins
When Incogni is still the better buy
Stay with Incogni if price is what matters most. $95.88 a year for one person or $191.88 for a household of five is hard to beat, and monthly billing lets you try it without a yearly commitment. Unlimited at $179.88 is also a cheap way to file custom requests, if you do not need a paper trail for each one.
Where Deindex wins
When Deindex is the better Incogni alternative
Pick Deindex if you need to prove that listings came down, for example to an employer, a security team, a lawyer or a court. A dated before-and-after screenshot sits next to every resolved listing on Whitepages, Spokeo, TruePeopleSearch and the other people-search sites, with the legal basis for the request.
You can also run the Deindex scan before you pay and see your exposure count and the first sites that list you by name. Incogni has no free scan, so you buy before you see anything.
Why people switch
Why people move from Incogni to Deindex
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You want to see the real exposure report before paying anything, not buy blind.
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You want dated before-and-after evidence per removal, not just a status counter.
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You want the legal basis (GDPR Article 17, CCPA/CPRA) attached to each request rather than a generic "removal requested" state.
Still deciding? Our Incogni cost breakdown goes through the pricing, what actually gets removed, and where Incogni is the better buy.
If you are still shortlisting, our ranked breakdown of the best data removal service puts Incogni next to every other option on price and legal basis, and the personal data removal service page shows what a Deindex subscription files for you each month. The data broker opt out list covers what Incogni and Deindex both file on your behalf, and the wider guide to removing your information from the internet explains what no provider can take down.
Our differentiator
We sell proof and legal standing, not a count.
Every provider in this category, Incogni included, will tell you how many opt-out requests it sent. Deindex tells you which legal mechanism each request was filed under, GDPR Article 17, CCPA §1798.105, the broker's own opt-out policy, or Google's personal-information removal tool, and attaches a dated before-and-after screenshot to every resolution. That is what you hand a security team or a lawyer, a number on a dashboard is not evidence.
We also tell you what we cannot remove. Court records, news articles, and anything outside legal removal scope stay published, and we say so upfront rather than take your money for a promise we cannot keep. Currently 50+ data brokers and people-search sites are in the catalog.
Incogni alternative FAQ
Before you switch
No service is better on every count. DeleteMe adds human privacy experts, Optery Ultimate covers more sites and shows screenshots, and Kanary Advanced handles targeted harassment. Deindex is better if you need evidence, because each removal comes with its legal basis and a dated before-and-after screenshot. Incogni stays the cheapest of the big names.
Incogni is cheaper ($95.88 against $129 a year), offers monthly billing and covers five people on its family plan. DeleteMe uses human privacy experts and has a longer track record, but stops at four people and sells yearly plans only. Neither publishes a dated screenshot per removal.
Yes, but with less coverage. Optery Core costs $39 a year and EasyOptOuts $19.99, against $95.88 for Incogni Standard. Both cover fewer sites. For a household, Incogni Family at $191.88 for five people is already the lowest flat family price among the major services.
No. Incogni asks you to choose a plan before it shows anything. Optery and Deindex let you scan first. The Deindex scan shows your exposure count and the first sites that list you by name before you pay.
Yes. Incogni plans carry a 30-day money-back guarantee, and bundled plans bought through Surfshark, NordVPN or Coveron are cancelled through that partner. Start the new service before Incogni ends, because brokers can relist you once nobody is re-filing.
Compare the numbers yourself: Incogni charges Standard $95.88/yr ($7.99/mo billed yearly) or $15.98 on monthly billing; Unlimited $179.88/yr or $29.98/mo, which adds custom removal requests across 3,000+ further sites; Family $191.88/yr or $31.98/mo for up to 5 people; Family Unlimited $275.88/yr or $45.98/mo; Protect $248.88/yr (Unlimited plus identity theft insurance, US only); Concierge $4,999/yr. Sales tax may apply, and plans carry a 30-day money-back guarantee. Verified October 2026. Deindex Personal is $49 a month, or $24 a month billed yearly. We are not always the cheapest option in the category, EasyOptOuts and Incogni both undercut us, and we say so. What we add is a cited legal basis and dated evidence on every removal.
Yes. Enter your name, city and state at the top of this page and the scan checks our catalog of data brokers and people-search sites right away, with no card. You see the full count and the first five sites by name immediately, and a free account opens the rest of the report.
Neither service can remove news reporting, court filings, or other lawfully published public records, and any provider claiming otherwise is not being straight with you. See the honest scope on our terms page.
Comparing other options
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What each service costs